LoadUp
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How it works

Freight booking, without the broker in the middle.

LoadUp replaces phone-and-spreadsheet brokering with a transparent marketplace. Post a load, get competitive bids from KYC-verified carriers worldwide, award the best one, and track it to delivery — paying the carrier directly, with no commission.

  • KYC-verified carriers
  • Competitive bids in hours
  • No commission
  • All 7 emirates

The problem we’re solving

Global freight still runs on phone calls, spreadsheets and hidden margins

Booking a truck still means trusting a broker you can’t see, at a price you can’t verify, with no idea where your cargo is. Here’s exactly what we fixed — and how.

Opaque pricing

Brokers bury a margin inside the rate. You never see what the carrier was actually paid, so you can’t tell a fair price from a marked-up one.

How LoadUp solves it

Every carrier bids in the open. You compare real market rates side by side and pay the carrier directly — LoadUp takes no commission.

Phone-and-spreadsheet chaos

Booking freight means a dozen calls, WhatsApp threads and a spreadsheet that’s out of date the moment you save it.

How LoadUp solves it

Post a load once in about a minute. Verified carriers come to you with competitive bids — no chasing, no re-keying.

Unverified carriers

You’re trusting a stranger with your cargo on a broker’s word, with no licence, insurance or track record to check.

How LoadUp solves it

Every carrier submits a trade licence, vehicle registration, driver licence and insurance. We re-verify periodically and audit suspicious activity.

No visibility

Once the truck leaves, “where is my shipment?” is a phone call — and the answer is usually a guess.

How LoadUp solves it

Live GPS tracking and milestone alerts from pickup to drop-off, with digital proof of delivery the moment it’s done.

How it works

From posting a load to proof of delivery — in 5 steps

1

Post a load

Shippers create a load with pickup and drop-off, cargo type, weight, equipment and timing. It takes minutes and reaches verified carriers worldwide instantly.

2

Receive competitive bids

KYC-verified carriers review the load and bid at real market pricing. You see every offer in one place — no hidden broker margin.

3

Award the load

Compare carriers by price, rating and capacity, then award the load to the one you trust. The carrier assigns a driver and confirms the trip.

4

Track in real time

Follow the shipment live from pickup to drop-off with status updates.

5

Proof of delivery & direct payment

The driver captures proof of delivery in the app. You pay the carrier directly in AED — LoadUp never holds your money or takes a cut.

Ready in two minutes

No signup wall to look around. Create a free account when you’re ready to post or bid.

Create free account

FAQ

Questions, answered.

What is LoadUp?
LoadUp is a global multi-modal freight marketplace, headquartered in the UAE, that connects shippers directly with KYC-verified carriers across sea, air, dry ports, road, and last-mile. Shippers post loads, carriers bid competitively, and both sides track the shipment to delivery — with no broker commission.
How is LoadUp different from a freight broker?
A broker hides a margin inside the rate and acts as a gatekeeper. LoadUp is a transparent marketplace: you see every carrier bid, choose the best one yourself, and pay the carrier directly. There is no commission and no hidden markup.
What does LoadUp cost?
Posting loads and receiving bids is free for shippers. Carriers subscribe to a plan to bid — there is no per-load commission on either side, and you keep your full rate.
How are carriers verified?
Every carrier provides a valid trade licence, vehicle registration, driver licence and insurance documentation. We re-verify periodically and audit suspicious activity to keep the network trustworthy.
Which areas does LoadUp cover?
LoadUp operates across all seven emirates — including the major Dubai, Abu Dhabi and Sharjah corridors, ports and airports — with growing reach across the GCC.
How long does it take to get bids?
Most loads receive their first competitive bids within hours of posting, depending on the lane, equipment and timing.

See it for yourself.

Create a free account and post your first load — or browse live loads as a carrier — in under two minutes.